Posted: Feb 07, 2011
Release courtesy of Jason Tirotta, LEC Sports Information & Marketing Coordinator
The Storm and Sports & Sports will offer free admission when Lake Erie hosts a special Pink Wave basketball doubleheader to raise awareness and funds for the Kay Yow WBCA Cancer Fund. Last year’s event raised second highest total in the GLIAC.
PAINESVILLE, OHIO – The Lake Erie College Department of Athletics is asking fans to think pink when it host its second annual “Taking Breast Cancer by Storm” basketball doubleheader on Saturday, Feb. 12, at the Jerome T. Osborne Family Athletic & Wellness Center. Fans are asked to wear pink in support of breast cancer awareness that day when the Storm hosts Grand Valley State University.
The event is part of the Great Lakes Intercollegiate Athletic
Conference (GLIAC) Pink Wave initiative, which in turn is part of
the Women’s Basketball Coaches Association (WBCA) PinkZone
effort, which runs Feb. 11-20 on campuses throughout the
league. The Lake Erie men will tip-off against the Lakers at
1 p.m. with the women following against GVSU’s
nationally-ranked squad around three o’clock. Both
teams will wear commemorative Pink Wave shooting shirts during
warm-ups and will feature additional pink themed accessories like
socks, shoelaces and sweatbands.
Admission will be free that day for both games, but donations
will be accepted to benefit the Kay Yow WBCA Cancer Fund.
Additionally, thanks to local sporting goods supplier Sports &
Sports, fans will have an opportunity to buy limited edition
“Taking Breast Cancer by Storm” t-shirts for $5 and
bracelets for $1, with all proceeds from those sales also going to
the Kay Yow Fund.
Last year, the Taking Breast Cancer by Storm event raised over
$1,400 for the charity – the second highest amount raised
among all GLIAC schools.
“We had a great response and turnout for last
year’s event,” said Sports Information & Marketing
Coordinator Jason Tirotta. “We sold out of the t-shirts
before the first game tipped off, so Sports & Sports has really
helped out this year in hopes of increasing the amount we raise and
our ability to give back to the Kay Yow
Fund.”
Lake Erie students will have an opportunity to purchase
bracelets the week leading up to the games in the Holden Center
during lunch. That sale is conducted by Lake Erie Student
–Athlete Advisory Committee
(SAAC).
The Taking Breast Cancer by Storm theme runs throughout the
school year and has already included fund- and awareness-raising
events by the Lake Erie volleyball and swimming and diving
teams. The Storm basketball teams will continue to wear their
Pink Wave shirts and accessories for road games the following
weekend at Northern Michigan University and Michigan Technology
University.
For more information, log on to www.LakeErieStorm.com. To
learn more about the GLIAC Pink Wave effort, visit www.gliac.org, and information about the WBCA PinkZone can
be found at www.wbca.org/2011pinkzone.